Feminist Big Data & session Bodies in #Aoir2016 Berlin

I can’t wait to talk about feminist research methods, big data and self-tracking in Berlin.

fleshmachineOn Thursday, October 6 between 16:00 – 17:30, I will be presenting work in the Panel ‘Bodies’, chaired by Gina Neff. My paper is about Feminism in the era of the Quantified Self: Agency, labour and future markets. I examine dominant discourses of empowerment in apps targeting women (reproductive health and well being), and I discuss how far data collection has the potential to make the voices of women heard, beyond the articulation of consumer demands about digital health. This is new work in progress. 


On Friday, October 7, between 11:00 – 12:30, we’re discussing feminist approaches to big data culture with Helen Kennedy (Sheffield), Jean Burgess, Kate Crawford, Rosemary Lucy Hill, & Kate O’Riordan, in the first roundtable session. The plenary session focuses on visions and imagining of feminist big data futures. The key question is: what would feminist big data, data studies and datavis look like? And as the organiser Helen K. put it in the abstract for the session: ‘How can and should feminists respond to the rise of big data? Given that critique of the assumed objectivity and neutrality of big data and related methods has a feminist history, feminist scholars are well-placed to respond to the problems that big data usher forth. One outcome of objectivity critique is a heavy reliance on qualitative methods in feminist research, yet it is precisely because of the types of problems that feminist scholarship has been so good at identifying that there is a need not just for feminist critiques of quantitative methods, data and assumptions of objectivity, but for feminism to do big data and data visualisation. In other words, we need feminist data studies which is active in creating, representing and communicating data. How do we move forward from critiques of data as not really objective, but cooked, to understanding how and why it matters to feminists and feminism? How do we respond to Haraway’s proposal that encoding and visualisation are inherently patriarchal projects? What might feminist big data, data studies and datavis look like?’

Thinking about self-tracking, wearables & biopedagogy

fitbitDelighted that the article I wrote with Kate O’Riordan (as part of our EU-funded EPINET project) on wearable sensors and fitness tracking has now just been published online in the academic journal Health Sociology Review  here. It is part of a special issue on self-tracking, edited by Deborah Lupton, and I can’t wait to read the cutting edge work of other colleagues in this same volume. The article is called ‘Training to self-care: fitness tracking, biopedagogy and the healthy consumer’ and it is  based on research around Fitbit, a wearable sensor device, through two complementary analytical approaches: auto-ethnography and media analysis. Drawing on the concept of biopedagogy, which describes the processes of learning and training bodies how to live, we focus on how users learn to self-care with wearable technologies through a series of micropractices that involve processes of mediation and the sharing of their own data via social networking. Our discussion is oriented towards four areas of analysis: data subjectivity and sociality; making meaning; time and productivity and brand identity. We articulate how these micropractices of knowing one’s body regulate the contemporary ‘fit’ and healthy subject, and mediate expertise about health, behaviour and data subjectivity.

You can download the article here http://www.tandfonline.com/doi/pdf/10.1080/14461242.2016.1184582

Feminism, hormones and the Quantified Self: Imagining data futures

I look forward to talking about feminism and data in the University of Leeds (School of Media and Communication) soon. This is work that will appear in a Chapter about reproductive rights, digital media and feminism in my forthcoming book, later this year.

March 23rd, 2016 | Time: 16:15 — 17:30

Media and Communication, University of Leeds

Room G.12, Clothworkers’ North Building.


Feminism, hormones and the Quantified Self: Imagining data futures

There is a proliferation of tracking apps today that can be used to monitor fertility and reproductive hormones (Lupton, 2015). Reproductive control has been a key issue for feminism, and women have always logged their data in some way; however, it is with digital technologies and smart phones that data collection carries a promise of significant life changes. 

Although the Quantified Self has been described to be mostly about ‘toys for boys’, smart, geeky, talented’ women involved in sensor hacking organise women-only Quantified Self meetups in the US, to discuss hormonal tracking. At the same time, projects such as the Hormone Project aim to bring together women who self-track, doctors and researchers, in order to influence innovation in biotech and personalized health. This paper examines such developments and asks how far data collection has the potential to make the voices of women heard, beyond the articulation of consumer demands about digital health. Placing my analysis within frameworks of gendered and reproductive labour and their centrality to global capitalism (Dickenson, 2007; Franklin and Lock, 2003; Thompson, 2005), I discuss how the material and semiotic intersect in the making of data and feminist futures.


Talk at OpenLab today

The Art Department Chair Jennifer Parker and UCSC OpenLab invited me to give a talk today about my work on the current landscape of wearable sensors and digital culture. I presented a media analysis of FitBit, a cloud-based fitness tracking device, and discussed emerging self-management behaviours.


Wednesday, February 19, 2014 – 2:00pm – 3:00pm



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Fotopoulou_OpenLab.pdf 84.79 KB

‘All these emotions, all these yearnings, all these data’ tomorrow at UCSC

‘All these emotions, all these yearnings, all these data’: platform openess, data sharing and visions democracy’,

at Center for Cultural Studies, UC Santa Cruz, 5th February 2014


Digital culture has long focussed on the quality of content, which constitutes users and producers decisively different from platform owners who manage data quantity, metadata and behavioural profiling. But what happens when users and communities become interested in all these data, and become reflexive of their own practices? What kinds of knowledges are produced when they produce and share new types of data? This paper observes the emerging mediascape of wearable sensors and mobile technologies through utopian and dystopian narratives, and makes special mention to the Quantified Self culture; that is lay people who engage voluntarily in a range of practices of self-monitoring, data collection and analysis. Moving beyond the Panopticon model and questioning the notion of empowerment, the paper suggests that analysing user practices in specific locations can help us understand how the changing role of data in everyday life is symptomatic of shifts in the relationship between citizens and the state.

* slides to follow

** work leading to this paper has received funding from a) European Community’s Seventh Framework Programme (FP7/2007–2013) under the grant EPINET and b) RCUK Digital Economy NEMODE.